blogcarter

You can regard my experience as a case study in finding an effective alternative to a website. I have a billboard advertising business in South Dakota. My brother-in-law persuaded me to get a website. He set up a simple template one and I wrote a couple of articles for it, put a couple of photos there, and waited for businesses to result. Nothing! I guess no one knew to look for Jim’s Billboard Co’s website, so I got no traffic. My brother-in-law told me to write some articles and post them on article sites, do some PPC advertising to get traffic to my site, but I decided I was in the billboard business not the website business so I dumped the whole website idea. But at the same time I knew there must be a way to get more business using the web. I have to admit that my brother came up with the solution. He directed me to The Lead Marketplace/Exchange where I put in a bid for qualified leads who were looking to put up billboards in North and South Dakota. In the first week I got three good-quality leads at a bargain price. It works this way: prospective clients visit the advertising and billboard websites that get masses of traffic. Someone looking for billboards in this part of the US fills in a Leadpile form and submits it. If I win the bid, I get the lead. Leadpile takes a commission and so does the owner of the site where the form was filled. Everyone wins in the end and that’s what good business is all about.

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